Kristofer Mencák

… on customer satisfaction, word of mouth, social media, buzz, viral marketing and more…

MILFyourself - a spoof on ElfYourself

OfficeMax got a huge success with ElfYourself (not active anymore) around christmas 2008 (193 million visits).
Being an obvious spoof, the site MILFYourself.com is trying to ride that popularity.
It is clear that they have not made the first of Kodak’s two mistakes on the MakeMeSuper campaign. They have managed to keep the viral loop [...]

About

My name is Kristofer Mencák, I've been blogging for three years and this is my new blog in english. I work for JMW Kommunikation in Stockholm, Sweden, with a focus on social media and word of mouth.

The topics on this blog are some of the things that I find most interesting.

If you would like to get in touch, my address is kristofermencak [at] gmail [dot] com.

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