Kristofer Mencák

… on customer satisfaction, word of mouth, social media, buzz, viral marketing and more…

How ideas spread and culture eventually changes

In The Tipping Point, Malcolm Gladwell wrote about how an bar fight might grow. Everybody has their own “tipping point” for how many people have to be fighting to engage themselves in the fight.
Something similar is seen in this video, from the Sasquatch Music Festival 2009, where this one guy just needs to dance. [...]

About

My name is Kristofer Mencák, I've been blogging for three years and this is my new blog in english. I work for JMW Kommunikation in Stockholm, Sweden, with a focus on social media and word of mouth.

The topics on this blog are some of the things that I find most interesting.

If you would like to get in touch, my address is kristofermencak [at] gmail [dot] com.

Welcome!

Subscribe to this feed

Search

Admin