Besides pragmatic reasons and social reasons, we also share, spread word of mouth and viral content because it also boosts our ego. People are quite generous by nature. We like to share and we like to entertain. We like to …
Today, we don’t only share vital information for pragmatic reasons, like where to find resources for survival. We also share, spread word of mouth and viral content for social reasons. Information that connects us to others and build our reputation …
I believe word of mouth has evolutionary origins. Put simply, the human race benefited from telling family and friends about where the best roots and berries could be found, where the year around waterhole was, or where the best place …
Long time no see here. There will be a change to that! If you are trying to create a viral campaign there are two things you can do to turbo charge the effect of your efforts. Increase R (the basic …
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