Kristofer Mencák

… on customer satisfaction, word of mouth, social media, buzz, viral marketing and more…

A YouTube psychic?

By Kristofer Mencák

Oops, I’ve been had again. This is weird, but of course there’s some secret and logic behind it. Try it out yourself! Right now, it spreads virally in a lot of places, like on Facebook and blogs. It’s closing in on 2 million views right now.

Interesting to see how it has spread in the english [...]

Facebook required changes to Whopper Sacrifice

By Kristofer Mencák

I recently wrote about Burger Kings campaign Whopper Sacrifice, a Facebook application where you could de-friend 10 “friends” on Facebook and get a free Whopper.
Now it seems Facebook has required changes to the application due to privacy issues, according to Inside Facebook.

“Facebook has clarified that it has not shut the app down - [...]

About

My name is Kristofer Mencák, I've been blogging for three years and this is my new blog in english. I work for JMW Kommunikation in Stockholm, Sweden, with a focus on social media and word of mouth.

The topics on this blog are some of the things that I find most interesting.

If you would like to get in touch, my address is kristofermencak [at] gmail [dot] com.

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