Kristofer Mencák

… on customer satisfaction, word of mouth, social media, buzz, viral marketing and more…

Retweets - they spread - good or bad!

By Kristofer Mencák

I just read Jeremiah Owyang’s post - Retweet: The Infectious Power Of Word Of Mouth. Being extremely interested in word of mouth and viral, these are my first thoughts.
The “retweet” phenomenon as defined by Jeremiah:
“Within the Twitter community a “Retweet” is a social gesture indicating endorsement of an idea”
It is a phenomenon that spreads [...]

About

My name is Kristofer Mencák, I've been blogging for three years and this is my new blog in english. I work for JMW Kommunikation in Stockholm, Sweden, with a focus on social media and word of mouth.

The topics on this blog are some of the things that I find most interesting.

If you would like to get in touch, my address is kristofermencak [at] gmail [dot] com.

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