After years and years of teaching experience, learning in workshops & other teacher trainings and researching it is finally live, the Kizomba Teacher Training – with Certificate. It is a course for teachers or those who want to become teachers …
According to Wikipedia, schemas are: “…a mental structure of pre-conceived ideas, a framework representing some aspect of the world, or a system of organizing and perceiving new information.” It is also something that: “…influence attention and the absorption of new …
Some brands always recruit from within. Others recruit from the outside. No doubt there are different advantages to both of these approaches, like experience with the product and corporate culture or bringing in new perspectives and experiences. But, what about …
Exchangeable managers create exchangeable brands Read more »
Two days ago we were reached by the news that an 11-year old girl had been dismissed from a train because she didn’t have a ticket, while her sister (with the ticket) were in the bathroom. The 11-year old was …
… treats you as if you are on a family dinner, making sure you are satisfied not just with quality but also with quantity? … lets you try the plate before you decide, just like you try the wine? … …
It is finally ready! Download by clicking the image or link below. Viral Thinking – a “Viral Marketing Toolkit” is my ebook about how to maximize the potential for viral spread. Creating something that is viral is sometimes the goal, …
Viral thinking – an ebook on how to maximize viral spread Read more »
I recently visited Cuba and Dominican Republic. Just like when I visited Trinidad & Tobago in February last year, and Brazil in June/July, I become inspired, I get business ideas and I get some good and bad experiences of customer …
We already know it – everything communicates. But, it is great to see that businesses probably soon will start realizing this for real. One step towards this might be the “death of the brand manager“, leaving room for a “conversation …
I had heard about it and had pretty high expectations. Would Prufrock Coffee in Shoreditch in London deliver? It wasn’t the typical combination; a clothes and accessories store, combined with a coffee shop featuring two world class baristas. The coffee …
Here is a really tasty quote from Seth Godins post – Win the fight, lose the customer. …smart marketers understand that the word ‘right’ in “The customer is always right” doesn’t mean that they’d win in court or a debate. …
The customer is always right – what does it mean? Read more »