Be a grizzly

“If you’re going to be a bear, be a Grizzly.”

Something Dan Heath, author of the great book “Made to Stick” said on The Fire Sessions 2009. Read it all on Brains On Fire. Really good!

Kristofer Mencák has a M.Sc. in Business Administration from Stockholm School of Economics. He is a consultant, author and lecturer on social media, viral marketing and word of mouth. He has also recently been travelling the world teaching the dance kizomba.

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